Accurist 7366 Mens Blue Retro Racer Chronograph Watch

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I’d therefore suggest that you follow a few of the links in this post and take a closer look at the watches yourself. Having sung the praises of the Retro Racer, with its vintage-style case and reverse panda dial, I find myself even more drawn to this model. The box is small, in a matte-shine dark purple, with flip-top and viewing window, and presents very well.The dial, with its three sub-dials, is busier than the Retro Racer but manages to look less flamboyant. Accurist was truly an international brand, with a foot in the United States and a base in La Chaux de Fonds - the heart of Swiss watchmaking. Also, Accurist are a well-known UK brand with 70+ years of heritage, being best known for John Cleese doing whimsical TV ads in the 1970's, and the speaking clock service "sponsored by Accurist". They were then able to avoid the worst of the competition from quartz watches by embracing the technology, switching production to Japan and subsequently to China.

The Accurist company was founded by the Loftus family - originally Russian immigrants who came to Britain at the beginning of the 1900s. There’s nothing particularly inspiring about the company other than its backstory as a British success. Market British watches to the British consumer while stressing the use of movements made by the Swiss - the acknowledged world leaders in watch production.

I’d like to take you through a little of the brand’s history and then present a list of what I believe are the seven best Accurist watches currently available. The date is at 6 o'clock, which I like, and there is a contrasting white tachymeter chapter ring framing the dial. Where the Retro Racer recreates the sporty aesthetics of the 1970s, this model goes for a more formal style from the same period.