L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 10.21, Stockholm

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Benzyl Alcohol • Isopropyl Alcohol • Isoeugenol • 2-Oleamido-1,3-Octadecanediol • Caprylyl Glycol • Cetrimonium Permanent colour cream in 10.21 Lightest Pearl Ash Blonde with superb conditioning and incredible shine MASSAGE THOROUGHLY. MASSAGE THE MIXTURE TO ENSURE THE PRODUCT IS THOROUGHLY WORKED INTO THE HAIR AND IS EVENLY SPREAD. LEAVE FOR ANOTHER 5 MINUTES. MASSAGE THOROUGHLY. MASSAGE THE MIXTURE ALL THROUGH YOUR HAIR UNTIL IT IS FULLY SATURATED. LEAVE IN FOR 30 MINS.

description":"Is there anything more summery than tousled beach wave hair? The style – popular year in and year out – is the ultimate out-of-office look. It can be dressed up, adding an extra allure on a night out, or dressed down for a casual, cool chic. The best part is, you don’t need a stylist on-hand to help you create this gorgeous, beachy look for yourself. Regardless of whether you have short, medium or long hair, we’ve rounded up our best tips to help you achieve the beach hair of your dreams." BEFORE APPLICATION, WET AND TOWEL DRY YOUR HAIR – DO NOT WASH IT. CHOOSE WHICH OF THE FOLLOWING TWO METHODS IS THE MOST SUITABLE FOR YOU:

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OPEN YOUR COLOURING CREAM BY UNSCREWING THE CAP AND REMOVING THE GREY RING. RESCREW THE CAP TO PIERCE THE TUBE. YOUR COLOURING CREAM (1a) WILL ALREADY BE PIERCED FOLLOWING THE SKIN ALLERGY TEST. POUR IT ENTIRELY INTO THE DEVELOPER (1b). CLOSE THE APPLICATOR TIP AND SHAKE IT TO OBTAIN A COMPLETELY EVEN MIXTURE. TWIST OFF THE APPLICATOR TIP IMMEDIATELY TO AVOID THE BOTTLE BURSTING. YOU CAN CHOOSE TO USE THE COMB APPLICATOR – IDEAL FOR MID-LENGTH OR STRAIGHT HAIR. YOU MUST DO AN ALLERGY ALERT TEST WITHOUT FAIL 48 HOURS BEFORE EACH USE OF THIS PRODUCT (read and follow the instruction leaflet). SHAMPOO. REMOVE THE GLOVES, BREAK OFF THE BOTTLE CAP OF THE POST-COLOUR PURPLE SHAMPOO (2) AND APPLY TO YOUR HAIR. MASSAGE UNTIL THE FOAM IS RICH AND DENSE AND THEN RINSE.

L'Oréal Paris Preference, the expert of permanent, fade-defying luminous hair colour. Our translucent gel technology together with our precious shine oil give the ultimate luminous colour full of reflects. Use the shine protect conditioner enriched with a UV filter and Vitamin E derivative to preserve the shine of your coloured hair for up to 8 weeks. Our Shine Oil is enriched with precious flower oils to intensify the natural tones of your hair colour. Infused with a sensorial fragrance for an improved experience at application.

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APPLY ON ROOTS. APPLY THE COLOUR MIXTURE TO YOUR ROOTS. USE THE APPLICATOR TIP TO HELP SEPARATE YOUR HAIR INTO SMALL, EVEN SECTIONS, AND THEN MASSAGE. LEAVE IN FOR 20 MINUTES. APPLY. START APPLYING THE COLOUR MIXTURE AT THE ROOTS OF DRY, UNWASHED HAIR. USE THE BOTTLE TIP TO SEPARATE THE HAIR SECTION BY SECTION. Developer Cream: Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin. (F.I.L. C202321/2) Natural shades, and fashion shades in combination with natural shades will achieve 100% grey coverage. OPTION 2 – IF YOU’RE COLOURING YOUR HAIR FOR THE FIRST TIME, OR YOUR HAIR HAS NOT BEEN COLOURED IN THE PAST 3 MONTHS, OR YOU ARE RADICALLY CHANGING THE COLOUR OF YOUR HAIR.

APPLY MIXTURE ALL OVER THE HEAD. APPLY THE COLOUR MIXTURE TO YOUR ROOTS AND GREYS FIRST. NEXT, USE THE APPLICATOR TIP TO HELP SEPARATE YOUR HAIR INTO SMALL, EVEN SECTIONS AND APPLY THE MIXTURE ON YOUR LENGTHS AND SPREAD IT ALL OVER YOUR HAIR. Achieve 100% grey coverage from root to tip with L'Oréal Paris Excellence Crème. This natural brown hair dye gives you a rich and deep even colour available in a wide spectrum of shades. Our reformulated 3 step system ensures your hair will be left with impeccable grey cover, superior strength, replenished like never before. The protective colouring cream is enriched with Pro-Keratin for long lasting colour and strengthens hair. The new caring post-colour shampoo delicately cleanses the scalp and balances your scalp pH level for less irritation. Once you've completed your natural brown hair dye process, complete your routine with the Colour Protect Wonder Water Hair Treatmentthat leaves your hair nourished and hydrated. Step 2: Next use our Wonder Hair Treatmentwhile hair is wet, this hair treatment will protect your hair colour and keep your hair hydrated.

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description":"It’s time to get real for a minute, as much as we’d like to go to our favourite colourist for a fresh new hair colour or to cover troublesome greys, the cost that comes along with it isn’t as great. Not to mention, sometimes it’s just not possible to get to the salon. That’s where colouring your hair at home comes in. APPLY. START APPLYING THE COLOUR MIXTURE ON THE LENGTHS AND USE THE BOTTLE TIP TO SPREAD THE PRODUCT THROUGHOUT THE HAIR. LEAVE TO DEVELOP FOR 15 MINUTES. SPREAD. SPREAD AND APPLY THE REMAINING PRODUCT ALL OVER THE HAIR AND LEAVE TO DEVELOP FOR 30 MINUTES.

Carboxamide Mea • Phosphoric Acid • Ceteareth-25 • Tetrasodium Etidronate • Tetrasodium Pyrophosphate • Discover the unique shades of Préférence with light-reflecting dyes, for a luminous colour full of reflects.

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For even longer lasting hair colour, be sure to use our Colour Protect hair carespecially designed for coloured hair. INGREDIENTS: AQUA / WATER • CETEARYL ALCOHOL • PROPYLENE GLYCOL • DECETH-3 • LAURETH-12 • ETHANOLAMINE • OLETH-30 • LAURIC ACID • POLYQUATERNIUM-6 • GLYCOL DISTEARATE • TOLUENE-2,5-DIAMINE • HEXADIMETHRINE CHLORIDE • SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE • CI 77491 / IRON OXIDES • CI 77891 / TITANIUM DIOXIDE • 2,4-DIAMINOPHENOXYETHANOL HCl • m-AMINOPHENOL • ASCORBIC ACID • MICA • THIOLACTIC ACID • THIOGLYCERIN • 2-METHYLRESORCINOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • CARBOMER • RESORCINOL • EDTA • PARFUM / FRAGRANCE (F.I.L. C199653/1). If the colour of the lengths and ends is only slightly faded: take through to the lengths and ends 5 minutes before the end of the development time. N,N-Bis(2-Hydroxyethyl)-P-Phenylenediamine Sulfate • Proline • P-Phenylenediamine • Carbomer • Threonine • Wait at least 2 weeks after using a bleaching, relaxer, a perm or a straightening process on the hair.