Joined in 2023 
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The case is fully polished, with smooth, rounded contours. The polished finish gives the watch a more dressy appearance and provides plenty of opportunities to shine when it catches the light. The cushion case is sleek, but it also gives the watch a more commanding presence on the wrist. It’s an uncommon yet sophisticated look with a strong 70s vibe that feels vintage but not out-of-place today. And it feels substantial and well-made while remaining thin. You could even call it svelte. The height of 11.75 mm includes the boxed plexiglass and the bump for the battery cover, so the actual height on the wrist feels closer to 9mm watch. Nevertheless, a quartz movement with a date function where you can change the battery yourself is a welcome addition. Sadly, there is no information on the supplier of their quartz movement. We get online that the quartz movement is Japanese, so one can assume that the supplier is either Seiko or Miyota. The longevity of the movement is inherent in its accessible design. You can expect this movement and watch to last a long time. Strap
With all this going for it, it’s just a “no-brainer buy” — when considering the quartz movement and acrylic crystal, the price is just too good to pass up. Turning the watch over, we get a glimpse of the iconic battery hatch present in all quartz Timex watches. Such was the choice facing the watchmakers of the 1970s. Quartz technology— the regulation of a wristwatch via quartz crystal and a battery, rather than a hand-wound or automatically wound spring, had arrived, and it wasn't going anywhere. The future of the mechanical wristwatch looked grim, and those who weren't prepared to hop on the technological bandwagon faced extinction. Many firms indeed went extinct. The bracelet has a significant taper from 21.5mm where it meets the case to 16mm at the ends. This taper creates an aesthetically pleasing bracelet profile that improves comfort while looking good. The actual lug width is 18mm and could accommodate aftermarket straps of this size. However, the factory bracelet is a perfect match for this piece.The sizing is just perfect for a slender wrist, and the lugs and polished case just scream vintage. The amazing silver champagne dial just pulls the eye to the watch. Overall, I like the dial design and I think the finishing is great too. The colors are great, and this dial is the reason why this watch is so much fun to wear.
So, should you get the Timex Q 1978 Reissue Date? I think that’s a definite yes. It just exudes class and vintage looks, all for an attainable price. Who would I recommend the Q Timex 1978 Reissue to? If you are a fan of vintage 1970s or even early 1980s style, I think you’ll dig this watch. If you want a watch that will stand out on the wrist and get noticed, something with a unique look and a touch of sleek sophistication and class, the 1978 won’t disappoint. It would be a great, easy daily wear watch for someone with the right sense of style. Or a solid occasional-wear dress watch for most everyone else.The success of their labeled Timex watches pushed the company to finally rename itself the Timex Corporation in 1969. Case
If you ignore the hair pulling from the bracelet, the dimensions of the watch are very comfortable. This fits perfectly on my 6.25″ wrist, with it’s 38mm diameter and 44.25mm lug-to-lug width. The bracelet articulates great, so the lug to lug width is an accurate representation of how wide it will wear. We have tried to replicate the aesthetic values of the original watches as closely as possible. The case designs and measurements are per the original watches and the movements have been selected to replicate the original functions (or recreated in the case of the Q Timex Reissue Digital LCA). However, we have upgraded the case materials to stainless steel and in the case of some functions, such as the lighting system on the LCA, we have replicated the look of the single bulb to the side of the display as used decades ago, only this time using a single LED bulb. You then have large printed indices that are entirely covered with a faux patina lume material. I’m usually not a fan, but I think it works here and the faux vintage color isn’t obnoxiously yellow or orange. With the quartz crisis well underway in the late 1970s, many watch brands were threatened by this new technology and felt it would affect the sales of mechanical watches. Timex was different. They knew quartz had numerous benefits over traditional mechanical movements and they wanted to help it go mainstream. Although not their first quartz watch, the Q Timex was one of their most popular models because of its pleasing design and “Pepsi” rotating bezel. Originally released in 1979, Timex wanted everyone to know this was a quartz watch by branding it “Q” and proudly printing “QUARTZ” in bold font on the dial. They were not ashamed or embarrassed about this new technology, a stance that has made them a highly successful watch brand today. The Q Times 1978 Reissue really impressed me. It’s a watch with a lot of class and a ton of vintage appeal. This Timex is both sporty and sophisticated, with a dial, case, and crystal combination that adds up to a uniquely stylish look.
Closing Thoughts
The first Q reissue was an instant hit, selling out multiple times. Were you at all surprised by its incredible success, or did you anticipate its resonance with the Timex audience?
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