Joined in 2023 
82 
63 About this deal
There will also be 2,100 instant prizes of a fully recyclable neoprene can cooler sleeve given out during the promotion, assigned to winning moments (the first person to enter after a winning moment bags a prize!) This – according to Dr Sally Marlow of King’s College London, a specialist in addiction and mental health – is because I am in physical withdrawal from the caffeine in Diet Coke. The average can of Diet Coke contains 42mg of caffeine, the equivalent of roughly two-thirds of a shot of espresso. Caffeine is a medically recognised addictive substance that, when taken in excess, activates the brain’s reward circuitry. “The caffeine will be stimulating neurotransmitter pathways, including dopamine,” says Marlow. “Your brain has become used to having a certain amount of caffeine in it and, when you take that away, you go through withdrawal. It’s physical. You get crashing headaches.”
Diet Coke was launched in 1982, seven years before I was born. I grew up watching the Diet Coke Break adverts, featuring a group of businesswomen ogling a topless hunk. The Coca-Cola Company already had a diet drink – Tab – but Diet Coke was marketed more smartly. “It has been a spectacular success since its launch,” says Prof Robert Crawford, a marketing expert at RMIT University in Melbourne and the co-editor of Decoding Coca-Cola. “It tapped into the zeitgeist of its time, which was professional women making their way in the workplace, looking good and feeling good. It also reflects the fitness craze of the period.” Every girl at my school aspired to be as thin as possible. The toilets smelled of vomit. At lunch, groups of dieting girls – myself included – would walk arm in arm to the corner shop, skipping food to buy Diet Coke, which filled you up and had zero calories. Diet Coke denoted thinness and social cachet. We all wanted a taste. Stylish design– The silver cabinet features official Diet Coke branding for a timeless, retro aesthetic. With a reversible door, it makes access to your favourite drinks even easier. You'll have the option to choose which way the door opens out to, whether it's left or right the fridge will fit straight into that perfect space you have in mind for it. This fun and unique drinks cooler features classic branding on the glass door and silver cabinet for a retro design aesthetic, while the large 46 litre capacity can hold up to 40 x 440ml cans of drink, so it is perfect for use in an office, games room, bedroom, conservatory, kitchen, or any lounge area!According to Anna Jezuita, a specialist change counsellor, I’m being hard on myself. “Diet Coke has been your friend since you were four,” she says. “This is the Mount Everest of habitual behaviour. You can’t just destroy it. What you need to do is wind down one habit and develop another one, so that, beside Mount Everest, you’re building the small pebbles of a new behaviour.” I snap and drink four cans. I hide the cans in the bottom of the recycling bin, hoping my boyfriend won’t notice
The double glazed door and compressor based technology work together to keep the cold air inside whilst removing any heat to ensure your food stays fresh for longer. Plus, it boasts a highly efficient A+ energy rating as well as a quiet 40dB noise level for low energy consumption and minimal disturbance those nearby. Features and Benefits Although I was concerned about the health risks of aspartame, the sweetener in Diet Coke, Pigott tells me not to worry. “Aspartame is a heavily tested sweetener,” she says. “There is no strong evidence linking it to any health consequences.” In the grand scheme of things, Pigott says, Diet Coke isn’t terrible. “It’s definitely a better option than full-sugar Coke. But it’s the amount you’re having that is potentially harmful,” she says. If you miss the main promotion, you can still enter your codes into the late entry draw until 7 November 2021. One entrant will be chosen at random to win a Diet Coke SMEG mini-fridge. If there are any unclaimed prizes from the main promotional period, these will also be awarded in the prize draw. More than anything, I feel peaceful. “When you’re addicted to something, your brain is always thinking about where you’ll get the next hit,” says Marlow. “Drinking five cans of Diet Coke takes up a huge amount of brain space.” She is right: although I still think about Diet Coke, it doesn’t consume my thoughts like it used to. I am not constantly monitoring how many cans I have in the fridge, or when I next need to do a supermarket run. Adjustable thermostat– Gives you control over the cooling temperature, ideal for ensuring your items always remain perfectly chilled.
Ultimate Versatility
Jezuita helps me to calibrate my expectations to something more realistic – reduction, with the aim of stopping, but in a kinder and less self-loathing way. She also encourages me to savour the taste of Diet Coke. “Really enjoy it,” she says. “Every time you have a drink, sit down and let the world stop for a minute.”
Anything of a nature that for hygiene or associated health and safety - this includes the Outdoor Spas, Mattresses and Divan Sets Week three: a week without Diet Coke. I anticipate this like I do a cervical smear, only with less enthusiasm. On my first day, I feel like I am going to cry. I miss it. I miss Diet Coke. If I can do it, anyone can,” one recovering addict says. “You’ve got this!” Another tells me she had to get colitis to quit. “The hardest part is that it calls me,” she writes. “I will never be free of that ‘Mmm, Diet Coke’ feeling. I love it.” This is not intended to be a full statement of your rights under the Consumer Contracts Regulations. Full details of your rights are available from your Local Authority’s Trading Standards Office. How To Return A Product
How to enter the Diet Coke SMEG competition
Marlow speculates that the bubbles in Diet Coke may increase the addictiveness of the drink. “This is only a theory, but we know that, when a person drinks champagne, they absorb the alcohol faster than if it were a glass of wine, because the bubbles increase the area that delivers alcohol into the bloodstream,” she says. “I wonder whether the bubbles in Diet Coke make you absorb the addictive substances in the drink faster.” It leaned heavily into its association with the fashion world’ ... the late Karl Lagerfeld, a one-time Diet Coke creative director. Photograph: Bertrand Langlois/AFP/Getty Images I am a teenage anorexic. After a long day starving myself, I walk to the corner shop and reward myself with a bottle of Diet Coke. (My mum won’t buy it for the house any more, because of my addiction.) My low blood sugar makes the artificial sweetness taste euphoric. Demant explains that Diet Coke is triggering my inbuilt reward system, which is why I can’t seem to let it go. “It’s a break from the obligations of life. What you need to do is find something else that gives you that feeling. What about, instead of rewarding yourself with Diet Coke, you could do things for yourself that felt loving?” Scottish Highlands & Islands postcodes: AB, FK, HS, IV, KA, KW, PA, PH, ZE, LL58-LL78, IM, TR, PO30-41
Great Deal 
New Comment