Robinsons Refresh'd Spring Water, Raspberry & Apple, 500ml

Product Information

Kevin McNair, GB Marketing Director, Britvic says: “Providing consumers with reusable drinks bottles at Wimbledon is part of our ongoing commitment to tackling plastic pollution.

Robinsons Advert Music (2009 - 2023) - TV Ad Music Robinsons Advert Music (2009 - 2023) - TV Ad Music

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Rachel Phillips, out-of-home commercial director at Britvic, said: “Robinsons Refresh’d is perfectly placed to help drive summer sales, and the Wimbledon tournament is watched and celebrated across the country. About | Privacy Policy | Discover the names of TV advert songs featured in UK television adverts, who performs them, and where they can be downloaded. The ad is thirty seconds of a celebrity telling the audience to “just do you” and if “doing you” includes drinking a diet coke then… “that’s ok.

Robinsons Refresh’d relaunches as Robinsons Ready to Drink

The ad video was then posted to the Robinsons Drinks YouTube channel a couple of days later on the 19th of June, but at some point has since been take down, despite still airing on TV commercial breaks. A nationwide sampling campaign sees over 190,000 bottles of Refresh’d distributed in 10 cities across the country. With sustainability front of mind, to help reduce the amount of plastic at The Championships, which receives nearly 500,000 attendees and serves close to a million drinks each year, Britvic has introduced new Robinsons personalised reusable drinks bottles. One social media user even pointed out that ironic use of sexism as a marketing gimmick is still, you know, using sexism as a marketing gimmick.

From its beginnings as a one flavour brand, Robinsons now has six ranges in its portfolio, having launched Robinsons Fruit Creations earlier this year and Robinsons Refresh’d in 2017, which was named as the No. They will then be asked to answer one question and those who answer correctly will be entered into a weekly prize draw. or if the winner chooses to forfeit the prize, MGN reserve the right to pick another winner at random. Depicting a human quenching her thirst with the figurative destruction of the environment, with the tool that is actually helping to destroy the environment, was a little too on the nose for some consumers. Relaunching this full tasting range will help retailers capitalise on the changing consumer habits and needs, while providing them with a no added sugar alternative.

Convenience Retail Awards 2018 shortlist released Convenience Retail Awards 2018 shortlist released

Graham added: “By extending the trusted Robinsons name into an on-the-go format, we are able to capitalize on the hydration trend and offer an exciting, new product that’s also exempt from the sugar levy. Ram took a risk with running a racially powered ad at a time when emotions are running high concerning race in the United States and it backfired. Paul Graham, GB managing director at Britvic, said: “With consumers increasingly seeking great tasting no and low sugar options, it is great to see how Pepsi MAX is successfully taking advantage of that trend, through new flavour innovations and campaigns. The marketing activity is topped-off with social engagement via Facebook, Instagram and video-on-demand, as well as a new Robinsons Refresh’d Spotify hub – a technological first for the music streaming service. The commercial shows an extremely long straw extending from the mouth of a girl stood in a city park, all the way out to the countryside, where it pierces through an apple, then a strawberry, before finally dipping into a freshwater stream.Robinsons utilise some really long straws in this TV Ad to promote the Refresh’d range, made with spring water and real fruit. All shortlisted candidates will be invited to attend the awards dinner and presentation evening at the Royal Lancaster, London, on 15 March. An Italian family-owned business formed over 120 years ago, it employs over 17,000 people, across 38 operating companies the world over.