Tango Sugar Free Soft Drink - Tango Berry Peachy, 330 ml (Pack of 24)

Product Information

Soft Drinks / Product News / Health Trends Britvic launches sugar-free Tango Berry Peachy as first flavour of new Editions series Although product information is regularly updated, Dee Bee Wholesale is unable to accept liability for any incorrect information.

PERCEPTION. Participants were more likely to agree that Tango is Bold after exposure to the campaign. They wanted to raise awareness of this bold new flavour and reach GenZ (16-24 year olds) with the message to be bigger, bolder and fully express themselves!

It flipped the norms of the soft drinks market at the time with the “You know when you've been Tango’d” campaign which propelled the brand to success and became one of the most well-known TV adverts of all time. The first Editions flavour to launch is Berry Peachy, a peach and raspberry-flavoured drink. It is available now in 2l and 500ml bottles and 330ml cans.

More than half of Gen Zs and millennials spend zero hours on ad-supported TV on any given day (Reaching the Unreachables, 2022) Our audience’s eyes glaze over at the usual, boring, dry soft drink ads. We needed to catch and hold their attention by eliciting emotion via the bold tastemakers of their communities. of US and 58% of UK GenZ audiences trust the product recommendations of content creators (Reaching the Unreachables, 2022) But with a budget less than a quarter of the size of our closest rival, Fanta, we knew that to get people to hear about Berry Peachy, we needed to get people talking about Berry Peachy.Tango Editions. Sugar Free. No artificial colours or flavours. Vegetarian Society Approved - Vegan. Tango.