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I first mixed it with some 1724 tonic. The beverage has a lovely golden tone to it. The tonic really emphasizes the bitter notes of the Ungava. It tastes exceptionally dry. In an odd way this combination makes for a Gin and Tonic that might be to the liking of those who are fans of more bitter drinks. There’s a touch of sweetness, but this is certainly not the Gin and Tonic you’re used to drinking like a sugary sweet soda. Very interesting the way certain notes come out here. Nice. Although the brand has put some emphasis on Tuscan cuisine, Uncle Val’s Botanical Gin cannot be recognized for a specific local character Slosh a bit of Vermouth in and a very nice Martini is conjured up. Citrus notes come out and the bitter hints are there as is the dry side. Very nice.
Pedeliento, G., Andreini, D. and Dalli, D., 2017. The Local(s) as the New Global? Local Brands for the New Premium Markets for Spirits: The Case of Gin Mare. London: Sage Publications, Inc. Available at:
I first tried mixing it with Fever Tree but it was not a good match for me, the sweetness of the tonic clashed with the gin. It was much better with Merchant’s Heart tonic, a lovely G&T, not too sweet. It was dry, a touch sweet and bitter; different enough to stand out. And talking of standing out, I liked the subtle golden hue when mixed with tonic. The Ungava Peninsula, after which the gin is named, is to the top right of Hudson Bay is you were to look on a map. I’ve not been and frankly, as it’s described as a treeless tundra and sounds incredibly cold, I’m not going to rush there! Very happy to be corrected on that by anyone who has been – it’s likely stunningly beautiful like the rest of Canada.The gin is sold in over 43 countries throughout the world, with exports to Asia, Australia, Ireland, Russia and the US and is also available in duty-free shops in Europe Pedeliento, Giuseppe, et al. "The Local(s) as the New Global? Local Brands for the New Premium Markets for Spirits: The Case of Gin Mare". Sage Business Cases. London: SAGE Publications, Inc., 2023. 29 Nov 2023, doi: https:// doi. org/10.4135/9781473995925.
I mixed it up in a Negroni, and you get a nice bit of juniper and bitterness here, but the finish is slightly different than expected: a bit of tart berry and floral notes come out at the end. Quite surprising as I found those notes to be very understate neat, but quite interesting that a complex drink like the Negroni would bring them out. It is available in 20 countries and has received top honors from around the world for both taste and design Juniper, angelica root, savory, coriander, cassia bark, liquorice, cinnamon, almond, lemon peel, orange peel, lily root and bergamot Pedeliento, Giuseppe, Daniela Andreini, and Daniele Dalli."The Local(s) as the New Global? Local Brands for the New Premium Markets for Spirits: The Case of Gin Mare." In Sage Business Cases. London: Sage Publications Ltd., 2023. https:// doi. org/10.4135/9781473995925. Franco Buscemi, who lives in Iqaluit, the capital of Canada’s Nunavut territory, criticised the company’s “Inuit Survival Guide”, saying: “Here’s a tip … Don’t use Inuit as mascots to sell your product.”Juniper, bergamot orange, lemon peel, cardamom pods, cassia bark, angelica root and coriander seeds Michelin joined a growing chorus of voices online taking aim at the company’s use of Inuit culture to sell its product. “It’s like the marketing department for this company was like, you know what, we need a shorthand to say north and cold and nature and we can’t be bothered to come up with our own recognisable symbols, so we’re just going to rip off somebody else,” he said.