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Posted 20 hours ago

Sekforde Raspberry, Rose & Sage Soda (24 X 200ml Bottles) – Sparkling Premium Mixer, Low in Sugar and Calories, Perfect for Cocktails, Soft Drinks, Suitable for Gin, Pink Gin & Vodka

£9.9£99Clearance
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About this deal

Hi, Tom and Talula, it’s nice to meet you, can you tell us more about the husband and wife team behind the brand Sekforde drinks? Sekforde was born out of founder Talula White’s frustration with the limited, uninspiring ways to enjoy her favourite spirits. Cola and ginger, while delicious, mask the taste of whisky and rum and can contain high levels of sugar. The major challenges was in not knowing how much work goes into getting your products listed in bars, dealing with wholesalers, pub and bar chains. Plus the amount of brand collaboration which is necessary to make a name for your brand and to even be able to have it sold into venues in the first place. Being a small brand meant that for the first year or so of running Sekforde, there had to be an intense effort of getting acquainted with the drinks industry, spreading awareness about the brand and building relationships with bars, bartenders, suppliers and brands.”

Operators from across the pub and bar industry have been reacting to the various measures introduced by the chancellor in his Autumn Statement o... A Q&A with Steve Smith, Executive Director of Content at Sky SportsBest described as “standing room only” on busy night, The Jerusalem Tavern makes use of the space towards the street for people to overspill into, creating a real buzz on a warm or festive evening.

Located (quite literally) next to Farringdon Station, The Castle is great little pub at the centre of the area and frequent stopping off point for those working in the area. Staying open till quite late (usually 11pm), The Castle can get a bit busy at peak times, with a commuters often going in with friends and colleagues for after work drinks – or for “one last one” on their way to the station. We are focusing on getting Sekforde out there as much as possible, it’s such a new concept, the best way to raise awareness and get people on board is to do tastings and events. Not being on of the largest pubs on the list, it’s not uncommon for the pub to spill out into the Jerusalem Passage, which can often create quite the buzz in the air during sunny and festive periods.

However, with huge names like Schweppes and Fever-Tree available, Sekforde had to provide something different. Featuring a good food and drinks menu, the pub has plenty of indoor seating, with several benches around the parameter of the pubs for those that choose to go outside. Downstairs, there is a second bar and music room that often host events or parties, so it’s still pretty easy to get served even when those are happening. The Three Kings is located less than 20 yards from The Crown, just off of the Clerkenwell Green. Having recently been refurbished, there is still the traditional buzz, but now with a new ‘”freshness” that can’t be understated.

Arriving in June in its top three flavours – Sparkling Rhubarb, Cloudy Apple and Elderflower Lemonade – the fizzy drinks are simply sweetened with pressed fruit.Why had we never created mixers specifically tailored for mixing? Mixers crafted to enhance and complement spirits that made it easy to create delicious, complex and subtle long drinks in second. The Dovetail was recently taken over by new ownership, however, their promise is to stay the same. Hidden away, in the centre of Jerusalem Passage, The Dovetail is Belgian beer drinks haven. Featuring an array of import draught and bottles, The Dovetail allows you to try all forms of flavours and types of beers. Given that so much of a drink’s success is down to how much it stands out on the shelf, Talula’s simple, eye-catching design probably served Sekforde wonders in its first year. Standing out from the crowd: The Exmouth Arms, located near Clerkenwell and towards the middle of Exmouth Market, is the perfect blend of a community and commuter pub. Attracting visitors throughout the day, there is a real buzz during the busy lunch hours, with the market’s food stalls opening up and people flood the area .

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