Kim is originally from South Korea where college entrance is hyper-competitive and, thanks to the country’s early adoption of nationwide high-speed internet, has had many successful online education services. College Counseling provides answers to academic questions commonly asked by high school students and their parents. Users may ask up to three math problems per month and are guaranteed to receive solutions within 48 hours.
It features thousands of study videos as well as other study tools and resources such as Math Genie and College Counseling. The majority of Brightstorm teachers possess master's degrees or PhDs from widely recognized universities.Bumsoo Kim, then investment principal at KTB Ventures, had interests in investing in a K-12 online education company as a result of the unfulfilled potential he perceived within the industry at the time.
During the development stage of the business idea for Brightstorm, Kim met Marshall and Walsh through KTB and the three co-founded Brightstorm for which KTB led a Series A investment.From the launch of its online services in 2008 until August 2009, the course model of its content was subject-oriented.
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