30

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On 22 November 2021, the Official Charts Company reported that 30 logged more sales than the rest of the chart's top 40 combined within just the first half of its opening week. Adele received four nominations at the Brit Awards 2022, winning three: British Album of the Year for 30, Song of the Year for "Easy on Me", and Artist of the Year. Referencing dating post-divorce, Adele wrote the song inspired by her first time flirting after her split with Konecki. CNN reported that 30 contributed largely to rise of both vinyl sales and CD sales, and they were reported to be up for the first time in 17 years.

The latter was inspired by Breakfast at Tiffany's, which was played on mute during the recording sessions. On 4 November, Consequence reported that the production of vinyls for 30 had contributed to "a major delay" in the vinyl industry. On the weekend of 1 October, a series of advertising hoardings and projections displaying the number "30" appeared in various locations across the globe, with reports that it could be tied to Adele's forthcoming studio album, 30. Drummer Matt Chamberlain confirmed that he had been in the studio with her for her fourth studio album, along with Rick Nowels, John Legend and Raphael Saadiq, in hopes of crafting an album "full of soul, with a more eclectic sound.Ranking as the top album of 2021 in the UK, 30 exceeded 600,000 units in total activity, with 502,000 coming from pure sales. Midway through its third week, 30 had sold over a million pure copies in the US, becoming the first 2021 album to reach the milestone. Adele reunited with Kurstin, a long-time collaborator and friend, which allowed her to feel as though she "could say anything, sing anything, and they wouldn't judge me.

spent five consecutive weeks atop the Official Albums Chart, tying Olivia Rodrigo's Sour as the longest-running number one album of 2021. Adele received criticism for this, however, subsequent reports stated it "probably wasn't [Adele's] fault". Adele wanted to create a "safe space" during the album's recording and opted to work with fewer people than on her previous project 25. The follow-up singles, " Oh My God" and " I Drink Wine", charted in the UK chart's top five simultaneously with it. It debuted at number one on New Zealand Albums Chart and was certified gold within its first week, spending seven additional consecutive weeks in the position.It marked Adele's sixth time doing so, and also made her the first artist to have the top-selling album in six different years there. was the fourth-most consumed album of 2021 and second among women, and Adele was the second best-selling artist of 2021. Hear Adele's Raw, Recorded Conversations About Divorce with Son Angelo on Devastating 30 Track 'My Little Love' ".

The song describes her feelings about her divorce and telling herself to stay hopeful for the future.All Night Parking" posthumously credits American jazz pianist Erroll Garner as a featured artist, making it the first song on a standard Adele album to have a featured artist credit. Offizielle Deutsche Jahrescharts: "Layla" ist erfolgreichster Hit 2022, Rammstein räumen bei den Alben ab" (in German). The album was nominated for two Grammy Awards, including Album of the Year, and it won the Brit Award for British Album of the Year at the Brit Awards 2022, making Adele the first solo artist in history to win the award three times.