Lynx Africa and Marmite

Product Information

Do yourself a favour and avoid it,” a shopper advised after testing it out in the supermarket. “You can use it to repel bugs.” Brand collaborations are more than just a flash in the pan or jumping on the latest bandwagon, they’re an essential part of a brand’s business-building toolbox. More fun than paid ads and more reliable than seasonal sales, it’s no surprise that collabs are everywhere you look at the moment.

Full disclosure two: I made an almighty mess trying to get into the car park of the Cheltenham Branch in Gallagher retail park; coming from the Kingsditch estate I saw the big sign, saw a gate, moved into the centre lane, wondered why the arrow pointed the other way and not my way and only then realised I was trying to get in the delivery entrance. This collab brought the Minecraft in-game stew to life with ‘Suspicious Stew’ as a Pringles flavour. That’s right – Pringles developed a flavour for something that didn’t exist IRL. Genius move from the it’s-not-a-crisp company to tap into the huge and lucrative Minecraft fanbase of 140+ million active monthly users. Marmite x Lynx Successful collaborations – that is, those which sell well – can be anything from the crossover of two very distinct brands to a partnership between a commercial company and an artist – we’re talking Barbie x Balmain, Primark x Stranger Things, Stan Smith x Sesame Street…

Presents for women

So....I have grown up on Lynx. I used to wear Alaska, Oriental, Nevada, Java....etc etc... all the great 80's & 90's ones and to be honest 1995's Africa kinda marked the time I'd started to grow up, and out of Lynx. So therefore I'm not that nostalgic about that particular release. In what was possibly one of the most unexpected crossovers in history, Lynx joined forces with Marmite to launch a fragrance that combined the sandalwood scent of Lynx Africa with the savoury spread in a body spray. Lynx dubbed the result the “scent of the century”. Another woman shared that the spray definitely had the power of attraction - but not for the intended species. “My husband said all the dogs in town started following him - he smelt like a walking sandwich,” she wrote.

But, while collabs appear to be dominated by fashion and apparel, it’s perhaps the FMCG collabs that are delivering the most ‘oohs’, ‘wows’ – and even ‘eurghs’. Haynes takes a look at seven FMCG collabs that she thinks are particularly inspired… It is at least three shops, there's a supermarket in there, a hardware store, a clothes shop and, finally, the sort of thing I think of when I hear 'home store': picture frames, and storage boxes and ... vases and stuff. Limited Edition Lynx Africa & Marmite is a seriously sensational collision of two iconic UK brands in one unisex deodorant body spray LIFE + IBERLINCE. Historical and current distribution of the Iberian lynx . In: iberlince.edu. LIFE10NAT / ES / 570 . Recovery of the historical distribution of the Iberian lynx ( Lynx pardinus ) in Spain and Portugal.

What does it smell of?

So the high-end collabs like Balmain mean Mattel (Barbie’s owner) can rekindle those lapsed relationships in a way that’s authentic and meaningful for those consumers. For Balmain, it means reaching a new customer demographic – one that may become fans and consumers of lower-priced access products likes tee shirts or perfume. The bobcat is also sometimes known as the red lynx. They are distributed in North America, encompassing Southern Canada, the USA and large parts of Mexico. Their habitat consists of various ecosystems, including forests, scrub land and even deserts. It is likely this diversity of terrain which makes them such opportunistic predators. Although they have a varied diet, their main prey are hares. They can eat rodents, birds, possums and some types of small ungulates. They are specialized hunters and the largest of all the different lynx species. They can weigh up to 25 kg (55 lbs) and measure 3.9' (1.2 m) in length. Their tail is also longer than all other lynx with the longest recorded at around 9" (23 cm). They have wide feet which grow extra fur in winter to protect against the cold. They also act as snowshoes.

Ingredients: Alcohol Denat., Butane, Isobutane, Propane, Parfum, Ethylhexylglycerin, Citronellol, Coumarin, Geraniol, Hexyl Cinnamal, Linalool. Judging by the gaps in shelves on a weekday afternoon in December, loads of kids are getting Minecraft things for Christmas and possibly a Play Station as well. Unlike other cat species, lynxes are usually monogamous. They are also known to exhibit polygyny, i.e. the male may guard the territory of several females. This is reflected in their sexual dimorphism, with males being larger than females by about 30%. Both sexes can live between 10 and 24 years, with the largest species living the longest. And for customers not quite brave enough to try the ‘hmmm’ flavours, there were more orthodox flavours, too, including Kellogg’s Coco Pops, McVities Digestives. The result – the Anya Hindmarch brand is no longer only known for its expensive designer handbags. KFC x Dear Me Beauty So, full disclosure, I had seen the blue and orange logo before, that was familiar to me, but I'd never realised what it was for, or what it did. Just not paying enough attention.I’m guessing the huge price reduction tells its own tale?” another added. “I love Marmite, but I’m not sure I’d want my man to smell like it.” And of course jumping on the Barbie bandwagon – or others similar – lets Balmain et al benefit from being aligned with the most popular toy in the world and its 99% global brand awareness. This limited-edition 11-piece collab initially launched last year, went viral and sold out. Primark followed with two in-store Greggs bakeries, festive apparel last Christmas and a second drop this summer. The result? Both brands were able to steal valuable share of social voice from their competitors among 18-34 year olds. Minecraft x Pringles Firstly, we have to establish the difference between a meh and a WOW collab. I believe there are three main points: