Moët & Chandon Impérial Magnum, 150cl

Product Information

The souvenir bottle features a badge commemorating the 6 May date of the ceremony in Westminster Abbey, and a label which reads: “The House of Moët & Chandon are proud to present this special cuvée to celebrate the Coronation of His Majesty The King.” Put simply, Moët & Chandon are the most famous producers in Champagne. With production (rumoured to be in the region of thirty million bottles annually) accounting for over one-tenth of the entire region's, their role as an image builder for the appellation as a whole cannot be overstated. First founded in 1743 by Claude Moët, it was the marketing acumen of Rémy Moët which initiated the brand's international fame and mass volume production. Realising the business potential of his close friendship with Napoleon, Rémy even built the emperor a palace, Trianon on Avenue de Champagne. The style of the Imperial Brut NV is one that is lively and generous, it distinguishes itself by a bright fruitiness, a seductive palate and an elegant maturity that continually seduces and delights.

Moët & Chandon has a longstanding historical association with the British Royal Family. In 1893, Queen Victoria granted the house a Royal Warrant, meaning that it was supplied to the royal household. In the 20th century, this relationship would continue, with coronation cuvées being released for Edward VII (1902), George V (1911) and George VI (1937) and Elizabeth II (1953). Since 1743, Moet & Chandon has been the definitive reference for Champagne. Moet & Chandon Imperial Brut Non Vintage is hugely popular and a world leader in champagne since it was first produced in 1869. It is a complete and elegant blend of more than 200 Crus of Pinot Noir, Chardonnay and Pinot Meunier and one of the most accomplished and universal champagnes ever created holding a Royal Warrant to supply Queen Elizabeth II with champagne.Since then, Moët & Chandon have grown by acquiring other champagne estates, selling them forward and keeping their prestigious vineyards. Such large-scale production could only operate under the leadership of a truly superb Chef de Caves and in Benoît Gouez, Moët have one of the best. With a ten-man oenologist team led by chief Dom Pérignon winemaker Vincent Chaperon, Benoît has access to the most academic minds and palates in the region, no doubt a huge driving factor behind his success. Now proprietors to the largest amount of land: some 1,190-hecatres of rich limestone soil, and the largest extent of cellars: over twenty eight kilometres, Moët & Chandon's future is as secure as their champagnes are delicious.

Moët & Chandon Impérial NV is the world's most popular champagne: a guaranteed classic produced in astonishing numbers with remarkable consistency year upon year, batch upon batch. Production reached such a immense volume, the House had to invest in a new state-of-the-art winery designed solely for Moët Impérial NV. The most automated cellar in the region uses super modern equipment and winemaking innovations not seen anywhere else in the world. First introduced in the 1860s, Brut Impérial NV is an assemblage of over two hundred crus with 20-30% carefully selected reserve wines added to complete the prestige blend. Moët & Chandon are the most famous producers in Champagne. First founded in 1743 by Claude Moët, it was the marketing acumen of Rémy Moët which initiated the brand's international fame and mass volume production. Since then, Moët & Chandon have grown by acquiring other champagne estates, selling them forward and keeping their prestigious vineyards. Such large-scale production could only operate under the leadership of a truly superb Chef de Caves and in Benoît Gouez, Moët have one of the best. With a ten-man oenologist team led by chief Dom Pérignon winemaker Vincent Chaperon, Benoît has access to the most academic minds and palates in the region, no doubt a huge driving factor behind his success. Now proprietors to the largest amount of land: some 1,190-hecatres of rich limestone soil, and the largest extent of cellars: over twenty eight kilometres.