New DING DONG Original Bubble Gum Halal x 1 Boxes Sweets New Kids Chewing FRU

Product Information

Implementation for the year of 2014 .......................................................................23

Budget of Media Plan ...........................................................................................19 delicious products for sweet lovers of all ages. Hilal‟s products offer tantalizing experiences that Newspaper.............................................................................................................21

Campaign duration ...................................................................................................12 Budgeting .................................................................................................................21 Product Positioning ..................................................................................................13 Marketing Objectives ...............................................................................................10

Competitive Product Advantage ..............................................................................12 Selecting Media ....................................................................................................18

Strengths: ................................................................................................................8 Post Testing (After Execution Research) .............................................................25 Fund Raised .......................................................................................................25