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Robertson's Silver Shred Lemon Marmalade 454 g (Pack of 6)

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In 1914 James Robertson died aged 83. He had been a member of the council, a magistrate, a school director, and the manager of a savings bank, as well as belonging to a variety of philanthropic societies. His eldest son John (1859–1937) succeeded as company chairman, establishing the firm as a leader in the preserves industry. Robertson's were awarded royal warrants of appointment by King George V in 1933, King George VI and also by Queen Elizabeth. [3] John's eldest son David (b. 1893) took over the chairmanship on his death. A factory had been established at Boston in the United States by 1910. It was in America that John Robertson encountered the golliwog character. The mascot was added to the label of Robertson’s products from 1910. A view of the Bristol factory, c.1914 In 2001, the Golly collectables were replaced by seven Roald Dahl-created characters, [3] as illustrated by Quentin Blake. These included the Big Friendly Giant, Matilda, James and the Giant Peach, and Willy Wonka. This collectables scheme ended in 2006. Robertson's officially retired Golly in 2002. The company had found that Golly was, on the whole, no longer popular with children, although the scheme was still successful and popular with adult collectors. [19] Robertson's always insisted that they did not retire the Golly because of the pressure of political correctness in the 1990s, but simply for commercial reasons. [3] The brand director at Robertson's commented: By 1909 Golden Shred had been joined by Silver Shred marmalade, which was flavoured with lemon, Wild Bramble Jelly, and mincemeat.

Curtains for the jam jar Golly After 91 years Robertson's drops controversial character that was seen as racist symbol". HeraldScotland . Retrieved 2020-09-10.The Robertson Golly was not only limited to badges. There were Robertson Golly dolls, ceramic, Golly games for children, the 1979 illustrated storybook Here Comes Golly by Gyles Brandreth [16] and even Golly clothing. At the start of the 1980s the hard enamelled badges were replaced with cheaper to produce acrylic badges, but this did not affect their popularity. In December 2008, Premier Foods announced that it would discontinue jam in the UK under the Robertson brand in 2009. This removed the internal rivalry between two of their products: Hartley's jam and Robertson's jam. The Robertson's label was retained to focus on the marmalades: Golden Shred and Silver Shred. The Hartley's name was concentrated on the jam range. [3] [12] Here Comes Golly". Biblio.co.uk. Archived from the original on 15 November 2017 . Retrieved 12 March 2019.

When production stopped in 2001, over 20 million Gollies had been sent out. [3] Discontinuation [ edit ] The Catford factory was closed in 1970, and the Paisley factory closed in 1974, [7] and is now a housing estate, St. Andrew's Court, with the street itself named Robertson's Gait. A large factory was erected at Catford, Kent in 1900. Its location was convenient for both the fruit gardens of Kent and the large London market. The Boston factory had closed by 1931. American consumers regarded the marmalade manufactured in the United States to be inferior to the imported Paisley product.In a shallow ovenproof dish (about 18x23cm) spoon in about 1cm of the chocolate mixture. Evenly arrange the marmalade sandwich triangles in the chocolate mix The world’s favourite marmalade, Robertson’s Golden Shred, and the world’s favourite marmalade lover Paddington Bear, have joined forces to sing the praises of the tasty citrus spread. Cover the dish with cling film. Allow to cool completely before refrigerating for at least four hours

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