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Chromorama: How Colour Changed Our Way of Seeing

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In Chromorama, acclaimed graphic designer Riccardo Falcinelli delves deep into the history of colour to show how it has shaped the modern gaze. Completely fascinating . . . I had no idea I knew so little about colour, Chromorama explodes the myths and fills in the blanks. A wonderful book. Lauren Laverne, BBC Radio 6

Brilliant. Chromorama looks at the history of colour in an accessible, innovative and very human way ― Creative Review S ome years ago, researching an essay about the difficulties of reproducing ‘natural’ light, I came across a book called Light and Color in the Outdoors by Marcel Minnaert. An obscure treatise on optics written in the 1930s by a Belgian astronomer, it wasn’t promising. A couple of hours later, I stumbled from the library a completely changed man. Shadows were not the colour I thought they were. Sunlight dappling through leaves, reflections in windows – everything was different. A fascinating montage history of the perception, money and technology behind colour, running across the spectrum all the way from dragon's blood to E120 -- Owen Hatherley, author of Trans-Europe Express Fascinating. A mine of ideas and questions, suppositions and facts. Although Keats mourned the rainbow's unmaking, Falcinelli, in drawing his myriad-hued references together, weaves a different magic into its arc Rachel Campbell-Johnston, The TimesWatching The Devil Wears Prada once won't turn you into the fashionista that is Miranda Priestly (supposedly modeled on Vogue's editor-in-chief, Anna Wintour) overnight but films, books and magazines are a great source of inspiration. Since the mid-1850s when Adolphe Braun published what is considered to be the first book on fashion photography, this glamorous world has stolen the heart of photographers, stylists, models, set designers and lighting technicians. Unlike lots of photographic genres, fashion photography is highly collaborative and offers the chance to work with other creatives who bring their own artistic flair. It's high-pressure and chaotic but it's also charismatic and completely magical when it all comes together. This book is a wonderful celebration of the impact of colour on our lives , and a reminder that so much of the world we take for granted has had the thoughtful eye of a designer behind it -- Stefanie Posavec, co-author of Dear Data One of the most important graphic designers in Italy, Falcinelli takes us on a journey to discover the meaning of colour. With four hundred images featuring comics and architecture, movies and everyday objects, he tells the story of why we understand colour the way we do ― Il Libraio Beautifully designed, deeply researched, and written with warmth and wit, Chromoroma is an engrossing account of shade and light, of tone and hue, of dyes, pigments, and pixels. It is the story of why we now see the world the way we do.

One of the best books on colour I've read. A layered tapestry of stories, insights and ideas, each beautifully and clearly written. I expected to read about things I already knew about, but it kept surprising me in its twists and turns. For anyone interested in colour, it's a must. -- Marion Deuchars, author of Let's Make Some Great Art The Italian colour bible- a gorgeously illustrated exploration of colour and the modern gaze, from an award-winning designer Brilliant. Chromorama looks at the history of colour in an accessible, innovative and very human way Creative Review CHRONORAMA’ is, at a time when millions of images are produced every minute and instantly shared, of definite importance in its role of transmission to this and future generations. The exhibition, presented by the Pinault Collection, focuses on the prolific culture of photography in the last century, before the advent of digital technology.” “Awakening from a strange dream with the feeling of having crossed through time in a night or a single moment; having seen and lived an epic voyage through different ages, we are faced with this great flux of images, like a kaleidoscopic vision of a journey through a bygone era. This is the sensation which endures after experiencing ‘CHRONORAMA’.” This is how the curator Matthieu Humery introduces the exhibition.This book is a wonderful celebration of the impact of colour on our lives, and a reminder that so much of the world we take for granted has had the thoughtful eye of a designer behind it Stefanie Posavec, co-author of Dear Data Dazzlingly beautiful. . . A covetable book, perfectly designed, filled with enchanting images and stories. Falcinelli answers an essential question: what are books for? To remind us that nothing is fixed. Tastes, rules, prohibitions. . . everything changes La Repubblica Completely fascinating . . . I had no idea I knew so little about colour, Chromorama explodes the myths and fills in the blanks. A wonderful book . -- Lauren Laverne ― BBC Radio 6 One of the best books on colour I've read. A layered tapestry of stories, insights and ideas, each beautifully and clearly written. I expected to read about things I already knew about, but it kept surprising me in its twists and turns. For anyone interested in colour, it's a must. Marion Deuchars, author of Let's Make Some Great Art

Falcinelli is an esteemed graphic designer and the book has been a success in Italy; it covers a rich subject, familiar to all but so little understood outside a few specialisms that it has endless capacity to surprise. . . The elegant integration of text and images calls to mind John Berger's 1972 Ways of Seeing Literary Review One of the most important graphic designers in Italy, Falcinelli takes us on a journey to discover the meaning of colour. With four hundred images featuring comics and architecture, movies and everyday objects, he tells the story of why we understand colour the way we do Il Libraio Fascinating. A mine of ideas and questions, suppositions and facts. Although Keats mourned the rainbow's unmaking, Falcinelli, in drawing his myriad-hued references together, weaves a different magic into its arc -- Rachel Campbell-Johnston ― The TimesOriginally published in Italian in 2017, the book is now available in English, and it’s not hard to see why it proved such a success. Rather than just going deep on the nuances of colour theory, the book looks at the history of colour in an accessible, innovative and very human way. The book’s subheading, How Colour Changed Our Way of Seeing offers some clue as to its stance, which is as much about our attitudes to colour and the surprising things that has informed them over time, from scientific breakthroughs to cultural movements, intellectual shifts, and even industry. A book that you can hear and taste, read and savour. Ranging widely across ideas and images, it follows in the footsteps of Roland Barthes Il Messaggero

A fascinating montage history of the perception, money and technology behind colour, running across the spectrum all the way from dragon's blood to E120 Owen Hatherley, author of Trans-Europe Express CHRONORAMA” represents both the passing of time and the images that remain of it by bringing together the work of more than 150 international artists including Edward Steichen, Berenice Abbott, Cecil Beaton, Lee Miller, André Kertész, Horst P. Horst, Diane Arbus, Irving Penn, and Helmut Newton, among others, as well as the illustrators Eduardo Garcia Benito, Helen Dryden, and George Wolfe Plank. Among the foremost talents of their generation, they have shaped the photographic and artistic aesthetics of their time through the publication of their work in the various Condé Nast publications, including Vogue, Vanity Fair, House & Garden, Glamour and GQ. Portraits of famous actors and actresses and important figures of the 20th century are interspersed with fashion photography, photojournalism, photographs of architecture, still lifes, and documentary photography.Falcinelli is an esteemed graphic designer and the book has been a success in Italy; it covers a rich subject, familiar to all but so little understood outside a few specialisms that it has endless capacity to surprise. . . The elegant integration of text and images calls to mind John Berger's 1972 Ways of Seeing ― Literary Review

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