The Big Meat

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JBS, the world’s most polluting meat company, will be out in “full force” in Dubai , according to the files. BRF owns Plusfood in Europe—a poultry processor with plants in England and the Netherlands that sells to major supermarkets in Europe. Root veggies, certain tree fruits and nuts were all more than 200 times more climate-efficient by weight than beef. Some states haven’t waited on federal regulators: Maryland and California have both restricted the use of antibiotics on farms. The beef industry seemingly is under continuous assault on multiple fronts,” according to a 2022 strategy document from the Cattlemen’s Beef Board.

It is hard to understand why decision-makers would allow companies like JBS to have a seat at the table at climate negotiations,” Urbancic said. An FDA spokesperson said specific reduction targets weren’t possible because the agency doesn’t know how many antibiotics farmers are using: “We cannot effectively monitor antimicrobial use without first putting a system in place for determining [a] baseline and assessing trends over time. With a physical presence in 12 countries and its processed products in over a 100, the company boasts of processing up to 3. The meat of yesterday — wrought with ethical, economical, and ecological issues is facing extinction. Red Flag chief executive Karl Brophy was quoted at the time as saying: “We are grateful to several clients for supporting the project,” adding, “we’re proud to have played a small part in providing the information” to help defeat the proposed ban of the herbicide.The MBA] provides farmers, ranchers, service providers, consumers, and all members of the beef community the tools and resources to become a beef advocate and answer tough questions about beef and raising cattle”. In 2022, the chicken industry’s antibiotics purchasing slightly declined, but in every other major sector — cattle, pork, and turkey — antibiotic sales rose. Unlike JBS, BRF’s key strategy entails the acquisition of small companies in emerging economies that have significant potential for increasing meat consumption. JBS now boasts of owning 340 operations that produce products ranging from meat and leather to biodiesel and metal packaging and cleaning.

The documents, which were produced by the industry-funded Global Meat Alliance (GMA), emphasise the meat lobby’s desire to promote “our scientific evidence” at the summit, which will run from November 30 through to December 12. For JBS-owned Pilgrim’s Pride and Moy Park, we identified a holding company, Sandstone Holdings, based in Luxembourg. It’s going to be very difficult for those small and medium-sized firms to stay in business,” Howard said. The meat industry has long been engaged in efforts to present its industry as green, from selling the idea of climate-friendly cows to ‘greener cattle’ initiatives, which will also be promoted at COP28 through the US-led AIM for Climate initiative.The revelations come at a time that meat and dairy companies are coming under increasing pressure to clean up their act. Several agriculture-heavy states have implemented ag-gag laws, which punish whistleblowers for exposing the violence within the industry. Hosted in Denver in a space that “looks like a military operations center combined with the TV section at an electronics retailer”, according to a recent Cattlemen’s Beef Board mailer sent to ranchers, the command center alerts members of NCBA’s issues management and media relations team whenever stories or online chatter rise above a certain threshold. Via a private Facebook group for graduates, the NCBA also distributes infographics and industry talking points to deploy in online conversations.

JBS does not evaluate land-use change, a significant source of agricultural GHG emissions, from outside suppliers. Worldwatch Institute data notes that people in industrial countries eat an average of 176 pounds per person. Experts say that over the past few years, vegan food has been propelled from niche markets into the mainstream. Only five of the 35 meat and dairy companies assessed by GRAIN and the IATP – Dairy Farmers of America, Nestlé, Danish Crown, Danone and Arla – had made a commitment to achieve net-zero climate emissions by the year 2050.To help the industry navigate the complexities of COP28, the controversial PR firm Red Flag will also be at the summit. S., and in Europe, it acquired Moy Park, one of the largest European poultry and processed food facilities that belonged to Marfrig. In 2018, the Irish company came under fire for “astro-turfing” after it was revealed to be employed by pesticide firms to run a pro-glyphosate campaign, which it had represented as a grassroots-led effort by farmers. Throughout the year, including during COP28, AHDB will offer its expertise to promote a balanced and sensible debate about the future of our food system,” they said.

In fact, none of the pieces NCBA privately admits it played a role in – in LA Weekly, Westword and the Denver Post – disclosed the trade group’s participation. Our investigation was based on an analysis of the annual reports of dozens of companies filed with corporate registries in the UK, Ireland, Netherlands, Jersey, and Luxembourg. The GMA also shows displeasure at the COP28 presidency’s choice of a vegan menu, which is one of just two passing references to changing diets. The beneficiaries, which included some of the largest Brazilian meatpacking corporations as well as oil and mining corporations, absorbed two-thirds of the allocated BNDES resources.Companies and trade groups are told one of the ways to “to have the most influence” is to “equip delegates with your key messages and solutions”, a list of which is provided in the pack.