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Posted 20 hours ago

John Smiths Extra Smooth Can Beer, 24 x 440 ml

£9.9£99Clearance
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The prosperity of the 1850s and 1860s, together with the arrival of the railways, realised greater opportunities for brewers, and John Smith employed eight men in his brewing and malting enterprise by 1861. The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products. The brand also has an association with horse racing: it was the principal sponsor of the Grand National between 2005 and 2013, the Northumberland Plate from 2003 until 2016, and has sponsored the John Smith's Cup since 1960.

The Dee campaign was widely credited with helping John Smith's rise from sixteenth to fourth highest selling beer in the UK as sales increased by 65 per cent, and the brand overtook Tetley's as the highest selling ale brand in the world by 1995. It's still brewed at the John Smith's Brewery in Tadcaster, North Yorkshire, where it enjoys over 250 years of brewing heritage. You can change your choices at any time by visiting Cookie preferences, as described in the Cookie notice. John Smith's closed down all the breweries it acquired, apart from Barnsley, where it invested in the brewery, and added production of John Smith beers to the site, as well as increasing the distribution of Barnsley Bitter. After Rollings died in 1986 the campaign was continued with Arkwright's successor, Barraclough, until 1991.The campaign won a large number of advertising industry awards, and was featured on The Tonight Show Starring Johnny Carson. The firm expanded throughout the 1880s by creating an agency network, establishing sixteen offices in nearby settlements, and offering free trade discounts on their beer of 20 per cent or higher. In 1982, the John Smith's brands included Yorkshire Bitter, Magnet Pale Ale, Export Pale, Sweet Stout, Double Brown and Magnet Old. If you do require precise ingredients or nutritional information you should consult the manufacturer, whose contact details will appear on the packaging or label. It may not be reproduced in any way whatsoever without Wm Morrisons Supermarkets Limited prior consent, nor without due acknowledgement.

Immediate impression on drinking this was how light it was, definitely wasn’t as strong as I had remembered it.John Smith's Extra Smooth and Original are produced at the Tadcaster brewery, as well as a range of Heineken products including Amstel and Kronenbourg 1664. Could have a little more substance, but does the job, smooth, has a nice creamy texture and was very easy to drink. The brand has sponsored the John Smith's Cup (originally the Magnet Cup until 1998) at York since 1960, which is the longest running sponsorship in flat racing in the world. The majority of John Smith's sales are of the nitrogenated Extra Smooth product, although a cask conditioned variant is available nationally. Whilst some product rationalisation took place, popular lines such as Warwicks' Milk Maid Stout were retained.

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