Moocall

Product Information

This non-invasive, tail mounted sensor gathers over 600 pieces of data per second. It can accurately predict when your cow is most likely to give birth by measuring tail movement patterns. When they reach a certain level of intensity over a period of time it then sends an SMS text alert directly to your mobile phone on average 1 hour prior to calving. Moocall clips on and off the tail with ease & moving it from cow to cow is simple. in 16 countries already rely on Moocall "I simply could not praise this device enough. I was very sceptical at the start, but now I would not be without it. False trips to calving box are a thing of the past. I no longer watch the camera all night, when I get the text I can judge calving time to perfection. It is 100% accurate. All ye have to do now is develop something to calve the cow!" In comparison, the Moocall will send an alert only if contractions are occurring. This alert is raised approximately two hours and one hour before calving commences.

Moocall monitors your pregnant cow so that you can get on with running your farm. The Moocall calving sensor monitors the contractions to accurately determine when the cow is most likely to calf. A dairy farmer in Co. Tipperary has developed an aid for the purpose of when calving is actually taking place. Created by Irish farmer Niall Austin, with help from Irish technology partners Motech Engineering and Dolmen, Moocall launched commercially in Ireland in January 2015 after four years of product development and prototyping. Moocall has been the winner of numerous design awards, including the Red Dot award. Moocall was nominated for London’s Design Museum Design of the Year award in 2015. To date, Moocall has sold devices to over 2,500 farms across sixteen countries. An estimated 25,000 calves have already been born using Moocall.

A text message is then sent to the designated phone number the farmer assigns to allow you to be present during calving. Once you activate the device you will receive 12 months of service,support , text messages and unlimited use.

Therefore, it is important to know what you are getting before you rule out buying the second technology. Moocall is a calving sensor worn on a cow’s tail that measures over six hundred data points every second to determine the onset of calving. The device then sends a text alert to two mobile phones roughly an hour before calving, to ensure that the cattle breeder can be on location when a calf is born. Moocall was invented when Irish farmer Niall Austin lost a calf and a cow due to an unexpected difficult calving. He believed that this could have been prevented if he had been there to assist and began looking for a solution. He did not want to use an invasive device and believed tail movement could help anticipate calving. Moocall removes the need for farmers to keep vigil over pregnant cows and helps increase live births and farm profitability. The device, which can be moved simply from cow to cow once calving takes place, uses 3D motion sensors, algorithms, and an embedded SIM card that connects to the phone network. Access to 'MyMoocall' - a dashboard to monitor alerts, battery status and easily control phone numbers associated with your device. Also FREE mobile apps which include device management, herd management and community support.

When it comes to their heat sensor product, the benefit is less about a lifestyle change, and more about the enormity of time saved. “Rather than having to go out and look for physical signs of mating behaviour, farmers don’t have to do any of that – it’s all automated,” Neil said. “It was quite laborious, quite a labour intensive process before.” This is an optional charge and if you decide not to continue using your Moocall sensor you will not be charged. Dr Claire Windeyer DVSc, associate professor, production animal health, University of Calgary explained: We accept no responsibility for goods damaged or lost while in transit to us. How do I return a product? About 17-18% of heifers will have complications on their first calving and even cows more experienced at giving birth will struggle 7-8% of the time. Almost 3% of all calves die during birth. This number can be drastically reduced by being present at time of calving. Moocall makes sure you are there when you are most needed & more live births directly impact your operations bottom line.