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Strongbow Dark Fruit Cider Can 440 ml (Case of 10)

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Occasion is important – we’re seeing people return to the pub for celebratory occasions, for meeting friends/family they haven’t seen for some time, the premium experience becomes ever more important. The experience has to be better than at home to keep customers returning – so make it special.” Sandall says: “We’re seeing three key drinks trends at the moment – people opting for premium choices and serves, the growing importance of low and no drinks and people choosing brands they trust.

Winn, Christopher (1 September 2010). I Never Knew That About the English. Ebury Publishing. p.207. ISBN 978-1-4090-7805-0 . Retrieved 11 July 2012. The original Norman archer logo was designed by artist Barney Bubbles. The "thudding arrows" have been a signature of the brand's television advertising since the 1960s. [36] Towards the end of the advertisement, two arrows thud into a bar counter near a glass of Strongbow, or its bar pump. However, some 79% of cider drinkers are very quality-led, highlighting the importance of good-quality cider and communicating this to consumers. Compared to the typical alcohol drinkers, cider drinkers are more likely to be value-led and health conscious. While quality must not be compromised, it’s important for cider brands to be ensure they are considered good value for money, according to Lumina. Additionally, since cider drinkers are more likely to be health conscious, there is scope for more ‘healthy’ low-calorie cider options. Sport is seen as a good occasion for cider sales. More people in the UK drink cider while watching sport at a pub than other types of alcohol and the same goes for a date night while a get-together with friends or family is rated as the biggest occasion to drink cider and is identical to doing so while enjoying other alcoholic drinks. Given the theoretical task of putting three types of cider on at a pub, The Ciderologist is keen to explain his decision in choosing an ‘eastern counties-style’ line, a ‘western counties-style’ option and a flavoured cider too.

Kopparberg Mixed Fruits - 275 calories (500ml; 4.0 percent) - 46g of sugar (9.2g of sugar per 100ml).

Cider consumers are predominantly younger, visit pubs, bars and restaurants more frequently, and spend more on food and drink per month than the average British consumer so that is set to be the case still in 2022.

Home of the world's most refreshing cider

Heineken phases out original Strongbow Hard Cider recipe with new flavors". bevindustry.com . Retrieved 19 September 2016. They could be of the exact same level of sweetness but they will taste completely differently because the apples that have been used are completely different. And something I’m very keen to try to make the trade and consumer understand is that it’s not just about dry, medium, sweet, it’s about what type of cider is underneath there.

The third choice would be a flavoured cider because it’s such an important part of the UK category today. Not all flavoured ciders have to be fruit ciders even though the vast majority are. I want to demonstrate fruit ciders don’t have to be incredibly sweet with artificial colours, flavours and aromas – you can actually use real fruits in clever quantities that marry and work with the ciders. Also, it doesn’t have to be dark fruit, of course, you could use elderflower or use something like hops, for example.” USA, HEINEKEN. "Strongbow Welcomes Spring With New Cherry Blossom Hard Apple Cider". www.prnewswire.com (Press release) . Retrieved 13 October 2020. Archived copy". Archived from the original on 4 March 2016 . Retrieved 28 May 2011. {{ cite web}}: CS1 maint: archived copy as title ( link) [ titlemissing] We’ve reached peak craft beer… we’re probably already on the other side and those drinkers are going to need something different to keep them drinking through the lines. And this is where craft cider has the opportunity. So go for keg cider, go for true craft cider, have a cider festival, try some of these new great ciders see what people like.”

Stodell, Hannah. "Heineken weakens Strongbow with abv cut". thegrocer.co.uk . Retrieved 19 September 2016. Supplied in 30-litre key kegs, the 0.5% ABV cider “provides the option for anyone who is not drinking alcohol to enjoy a fresh, crisp and tasty cider that is dispensed on the bar, creating theatre and anticipation as the sparkling, golden liquid hits the glass”. STOP PRESS: Strongbow and Leeds Utd set to end association". brandrepublic.com . Retrieved 19 September 2016. Install any cider from the Westons range and receive a free keg plus a premium PoS kit. For more information visit www.westons-cider.co.uk​.

Regionally, it is the West Midlands, south-west, Wales and Northern Ireland that overtrades with cider compared to the average alcohol consumption of other products. Although London and the south-east have larger percentages that consume cider, it trades slightly below other forms of alcohol. In the United Kingdom, Strongbow is a blend of bitter-sweet cider and culinary apples, with 50 different varieties of apple used. [15] The apples are grown in England, although imports from France are also used when harvests are poor. It is mass-produced using modern methods and contains apple concentrate and sugar. It is fermented with a controlled yeast strain. Strongbow in the UK does not contain any artificial sweeteners, flavourings or colouring. [16] The Bulmers Strongbow vat is the largest alcoholic container in the world, with a capacity of 1.5million gallons (6.8million litres). [17] Variations [ edit ] a b "Strongbow Red Berries, Ginger". cheersonline.com. 20 March 2015 . Retrieved 19 September 2016. He says: “I would go for a cider that’s been made with eating apples/dessert apples, which is sometimes called an ‘eastern counties-style’ of cider. Often, it’s quite good to do an analogy with wine because we are talking about a fruit fermentation so this one would be a little bit more white wine-esque. For a white wine drinker, this would be an easy substitution for somebody who doesn’t like beer but doesn’t want to have the high alcohol of a wine go to one of these lovely light, clean, crisp, fresh, acid-driven ciders. Something from Kentish Pip or Nightingale, or something like that, would be absolutely fantastic. So, is this the cider for you? Well, that depends on what kind of cider you like. If you’re a traditional farm cider buff, this will be too sweet for you and you’d be better off with, say, Sheppy’s or Hogan’s. If on the other hand, you’re one of the many drinkers who’ve helped ensure a boom in fruity medium and sweet ciders, this one may be just what you’re looking for. It’s also less sweet than Kopparberg’s low-ABV offerings, which may suit those who prefer medium cider to sweet.Cook is an award-winning global cider expert and campaigner who you may have seen on TV as the regular face of cider on Channel 4’s Sunday Brunch​. His mission is to try to get the great British and global public and, crucially, the drinks trade more understanding, knowledgeable and passionate about the category.

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